after doing a case study on the c'mons it was interesting to find out about the marketing strategies that took place. the use of underground guerilla tactics worked fantastically for the c;mons, why not put some of the good practices to the test with a smaller project, my characters 'THE N8IVES' i though that some kind of sticker or urban guriella campaign that could drum up some hype about these characters. i made a short advert on After Effects that would create curiosity when people see the you tube link ... have a look ....
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