INSPIRATION

O.k  I'm gonna look at characters that have had success in branding and marketing to give me, first of all, some initial inspiration and also to give me information on what strong characters are out there.

So first is "The C'mons"

The C'mons are the above creatures that have been seen recently advertising Vauxhall cars. These characters interest me alot for a number of reasons. First of all they are very simple creations yet very effective because a lot of people do instantly recognise these characters although when someone asked me about the C'mons initially i didn't place the name but once shown a picture i instantly recognised them. their design is simplistic but there is a uniqueness about them.
key points of these characters

• simple
• effective
• versitile

 I believe i will refer to The C'mons  throughout my project as they are a very modern and effective example of good characters.